Why WordPress and not a headless CMS like Storyblok?

Since the beginning of 2026 we've been hearing from more and more companies that they're frustrated with WordPress and are moving to a headless CMS. That's understandable: with a messy setup, WordPress is inconsistent to use, can become complicated, and it isn't maintenance-free. But neither are headless CMS platforms – content systems where the public frontend is decoupled from the administration backend.

On top of that, headless systems come with significant drawbacks. The biggest disadvantage of a headless CMS is that it can usually only be developed – and maintained – by specialised agencies, because every setup is a bespoke solution. Since many features have to be built from scratch, you risk higher development costs for the initial build.

Because such a headless setup isn't documented as standard, and onboarding can be time-consuming even with documentation, you become more dependent on your developers rather than freer. We don't want to condemn headless CMS platforms across the board, but we now know of several cases where companies have been actively slowed down by exactly this. That's why we'd encourage you to look at a clean WordPress setup first.

A good WordPress setup is characterised by minimal plugin use, automatic updates and solid security mechanisms. But the biggest advantage of WordPress is its large community: practically any agency can support WordPress, so you avoid lock-in.